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The world of influencer marketing continues to stir this week after Unilever made a statement at Cannes proclaiming that they will no longer work with influencers with fake followers. And as the week...
Recently, many marketers have begun to ask if they should incorporate video content into their influencer programs. The answer, of course, is yes. But while influencer video content has many...
Imagine the following scenario. I am offering to pay you a good, fair wage for one week. During that week, I'll provide you with products from my well-known brand that you'll include in a blog post...
This article originally appeared on Forbes.com, on June 1, 2018
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