--- title: The Carusele Influencer Marketing Blog | Susan Flower (2) description: the latest influencer marketing news, from Carusele (2) --- s [![](https://blog.carusele.com/hs-fs/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png?width=504&height=360&name=Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png)](https://carusele.com/) - [Home](https://carusele.com/) - [Our Method](https://carusele.com/influencer-marketing-method/) - [Our Work](https://carusele.com/influencer-marketing-campaigns/) - [Blog](https://blog.carusele.com/) - [Resources](https://carusele.com/influencer-marketing-resources/) - [Contact Us](https://carusele.com/contact-us/) # The Carusele blog #### **Subscribe to The Spin!** Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin. ## Susan Flower ### Recent Posts [![Three Ways to Ensure Your Next Influencer Campaign Isn’t Counterfeit](https://blog.carusele.com/hs-fs/hubfs/mama%20phone.jpg?length=420&upsize=true&upscale=true&name=mama%20phone.jpg)](https://blog.carusele.com/three-ways-to-ensure-your-next-influencer-campaign-isnt-counterfeit) ##### [Three Ways to Ensure Your Next Influencer Campaign Isn’t Counterfeit](https://blog.carusele.com/three-ways-to-ensure-your-next-influencer-campaign-isnt-counterfeit) Counterfeit. Fraud. Both are ugly words and right now they are often associated with social media influencers who buy engagement. While most influencers have spent time carefully building an audience... January 28, 2019 [![Educate and Entertain: Creating Content Audiences Want to Engage With](https://blog.carusele.com/hs-fs/hubfs/blog%2044.jpg?length=420&upsize=true&upscale=true&name=blog%2044.jpg)](https://blog.carusele.com/educate-and-entertain-creating-content-audiences-want-to-engage-with) ##### [Educate and Entertain: Creating Content Audiences Want to Engage With](https://blog.carusele.com/educate-and-entertain-creating-content-audiences-want-to-engage-with) January 4, 2019 [![5 Things to Consider When Sending Influencers On Location](https://blog.carusele.com/hs-fs/hubfs/blog%20andrew.jpg?length=420&upsize=true&upscale=true&name=blog%20andrew.jpg)](https://blog.carusele.com/five-things-to-consider-when-sending-influencers-on-location) ##### [5 Things to Consider When Sending Influencers On Location](https://blog.carusele.com/five-things-to-consider-when-sending-influencers-on-location) It is no secret that influencer marketing is rapidly evolving and brands are looking for ways to engage influencers in a personal experience so they will create authentic, high-quality content and... December 19, 2018 ##### [Influencer Tips: Image is Everything…](https://blog.carusele.com/influencer-tips-image-everything) These influencer tips may be just the thing to elevate your influencer marketing career. We all know the old adage that a picture is worth a thousand words and in today’s content-driven marketing,... February 13, 2017 [![Successful Influencers Share Tips for those Just Starting Out](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Whimsy-Wonderland-3.jpg?length=420&upsize=true&upscale=true&name=Whimsy-Wonderland-3.jpg)](https://blog.carusele.com/successful-influencers-share-tips-just-starting) ##### [Successful Influencers Share Tips for those Just Starting Out](https://blog.carusele.com/successful-influencers-share-tips-just-starting) If you're trying to become a social media influencer, see what advice our successful influencers want to share. Influencer marketing has become a powerful strategy for brands who want to reach... December 17, 2016 ##### [Ambassadors of More Than Just Beauty and Fashion](https://blog.carusele.com/ambassadors-just-beauty-fashion) Brands are breaking out and starting partnerships with inspirational ambassadors. Earlier this month CoverGirl signed Nura Afia as the company’s latest ambassador. An observant Muslim beauty... November 27, 2016 ##### [These Gender-Bending Influencers are Reshaping the Beauty Industry](https://blog.carusele.com/gender-bending-influencers-reshaping-look-beauty-industry) The beauty industry is leading change with influencer marketing. When CoverGirl announced on Instagram and Twitter earlier this month that James Charles, the 17-year-old beauty influencer was the... November 8, 2016 [1](https://blog.carusele.com/author/susan-flower/page/1) [2](https://blog.carusele.com/author/susan-flower/page/2) ##### North Carolina 4000 Centregreen Way, Suite 150 Cary, NC 27513 Phone: [919-653-3334](tel:919-653-3334) ##### Michigan 280 Daines Street, #200 Birmingham, MI 48009 Phone: [919-653-2345](tel:919-653-2345) © Copyright 2026 Carusele, LLC. All rights reserved. | [Privacy Policy](https://carusele.com/privacy-policy/) - [a](https://www.pinterest.com/carusele/) - [a](https://twitter.com/carusele) - [a](https://www.facebook.com/pages/Carusele/603583863080956) - [a](https://instagram.com/carusele) - [a](https://www.linkedin.com/company/6399253?trk=tyah&trkInfo=idx%3A1-1-1%2CtarId%3A1425920863298%2Ctas%3Acarusele)