The Carusele blog

Subscribe to The Spin!

Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin.

Paying Celebs $187K for a Social Post? That’s Just Stupid!

Paying celebs means paying a high price for something that might not even reach your audience.   When Kim Kardashian West peddles a product, it certainly has the potential to be heard. With more than...

The Change in Influencer Marketing from PR Strategy to Media Strategy

Why influencer marketing should be considered part of a long-term media strategy. "Is word of mouth all it's cracked up to be?" asked Forbes magazine in 2006. Back then, influencer marketing was in...

The Value of Producing Evergreen Content
The Value of Producing Evergreen Content

When properly done, influencer marketing campaigns can produce high-quality evergreen content for brands to repurpose over time.   On Friday, August 5, 2016, during a glitzy opening ceremony, U.S....

Overcome Ad Clutter With Influencer Marketing

Ad clutter is taking over - but could influencer marketing be the solution?   Rich media banners. Standard banners. Pop-ups. Pop-unders. Web pages are full of "ad clutter" — a glut of...

The Currency of Trust and its Impact on Influencer Marketing

Trust drives results in many influencer marketing campaigns.   Did you know that 67 percent of consumers are influenced by online reviews? Or that 69 percent of shoppers read recommendations from...

How to Repurpose Influencer-Generated Content

Get more out of your influencer campaigns by repurposing influencer-generate content for other marketing materials.   Influencer-generated content is an authentic, cost-effective way to get branded...

Carusele Media Serves 2 Billion Impressions of Native Advertising

Content Marketing Company Distributes Content Everywhere® with over 2 Billion Impressions served.  

Influencers: The Target Audience Brands Can't Afford to Ignore

How influencers can activate your target audience.   Every good marketing strategy starts with a clear definition of the audiences we're trying to impact. We give audiences cute little names like...

1 2 3
Content not found