--- title: The Carusele Influencer Marketing Blog | content creation (2) description: content creation | the latest influencer marketing news, from Carusele (2) --- s [![](https://blog.carusele.com/hs-fs/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png?width=504&height=360&name=Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png)](https://carusele.com/) - [Home](https://carusele.com/) - [Our Method](https://carusele.com/influencer-marketing-method/) - [Our Work](https://carusele.com/influencer-marketing-campaigns/) - [Blog](https://blog.carusele.com/) - [Resources](https://carusele.com/influencer-marketing-resources/) - [Contact Us](https://carusele.com/contact-us/) # The Carusele blog #### **Subscribe to The Spin!** Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin. ##### [These Gender-Bending Influencers are Reshaping the Beauty Industry](https://blog.carusele.com/gender-bending-influencers-reshaping-look-beauty-industry) The beauty industry is leading change with influencer marketing. When CoverGirl announced on Instagram and Twitter earlier this month that James Charles, the 17-year-old beauty influencer was the... November 8, 2016 [![Striking the Right Balance With Thumb-Stopping Content](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/I-Beat-Cancer-1.jpg?length=420&upsize=true&upscale=true&name=I-Beat-Cancer-1.jpg)](https://blog.carusele.com/striking-right-balance-thumb-stopping-content) ##### [Striking the Right Balance With Thumb-Stopping Content](https://blog.carusele.com/striking-right-balance-thumb-stopping-content) What makes content click-worthy? The most-liked Facebook post of 2015 might reveal the answer. “Can I Get 1 Million Likes? I Beat Cancer's Butt,” it read, a battle cry from a cancer survivor... November 7, 2016 ##### [Paying Celebs $187K for a Social Post? That’s Just Stupid!](https://blog.carusele.com/paying-celebs-187k-social-post-thats-just-stupid) Paying celebs means paying a high price for something that might not even reach your audience. When Kim Kardashian West peddles a product, it certainly has the potential to be heard. With more than... September 22, 2016 [![The Value of Producing Evergreen Content](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Lentil-and-Carrot-Tart-with-Lentil-Crust-6-of-6-200x300-1.jpg?length=420&upsize=true&upscale=true&name=Lentil-and-Carrot-Tart-with-Lentil-Crust-6-of-6-200x300-1.jpg)](https://blog.carusele.com/value-evergreen-content) ##### [The Value of Producing Evergreen Content](https://blog.carusele.com/value-evergreen-content) When properly done, influencer marketing campaigns can produce high-quality evergreen content for brands to repurpose over time. On Friday, August 5, 2016, during a glitzy opening ceremony, U.S.... August 30, 2016 ##### [Overcome Ad Clutter With Influencer Marketing](https://blog.carusele.com/overcome-ad-clutter-influencer-marketing) Ad clutter is taking over - but could influencer marketing be the solution? Rich media banners. Standard banners. Pop-ups. Pop-unders. Web pages are full of "ad clutter" — a glut of... August 22, 2016 ##### [The Biggest Challenge of Influencer Marketing? Finding Relevant Influencers](https://blog.carusele.com/biggest-challenge-influencer-marketing-finding-relevant-influencers) Brands struggle to uncover resources for finding relevant influencers for campaigns. Google Trends searches for the term “influencer marketing” are increasing exponentially. The resulting... August 10, 2016 ##### [The Currency of Trust and its Impact on Influencer Marketing](https://blog.carusele.com/currency-trust-impact-influencer-marketing) Trust drives results in many influencer marketing campaigns. Did you know that 67 percent of consumers are influenced by online reviews? Or that 69 percent of shoppers read recommendations from... July 28, 2016 ##### [4 Ways to Extend the Lifespan of your Social Media Content](https://blog.carusele.com/4-ways-extend-social-media-content) Stop speed dating your social media content. Sometimes posting social media content is kind of like speed dating – you make a quick post, enjoy it while it lasts, and then you move on to the next... July 21, 2016 ##### [Carusele Media Serves 2 Billion Impressions of Native Advertising](https://blog.carusele.com/carusele-serves-2-billion-impressions) Content Marketing Company Distributes Content Everywhere® with over 2 Billion Impressions served. June 9, 2016 ##### [Content Creation is “Step One” but it’s Audience Targeting that Pays the Bills](https://blog.carusele.com/content-creation-step-one-audience-targeting-pays-bills) Round out your influencer marketing strategy by integrating audience targeting capabilities into your campaigns. June 1, 2016 [1](https://blog.carusele.com/tag/content-creation/page/1) [2](https://blog.carusele.com/tag/content-creation/page/2) [3](https://blog.carusele.com/tag/content-creation/page/3) ##### North Carolina 4000 Centregreen Way, Suite 150 Cary, NC 27513 Phone: [919-653-3334](tel:919-653-3334) ##### Michigan 280 Daines Street, #200 Birmingham, MI 48009 Phone: [919-653-2345](tel:919-653-2345) © Copyright 2026 Carusele, LLC. 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