--- title: The Carusele Influencer Marketing Blog | working with influencers (2) description: working with influencers | the latest influencer marketing news, from Carusele (2) --- s [![](https://blog.carusele.com/hs-fs/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png?width=504&height=360&name=Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png)](https://carusele.com/) - [Home](https://carusele.com/) - [Our Method](https://carusele.com/influencer-marketing-method/) - [Our Work](https://carusele.com/influencer-marketing-campaigns/) - [Blog](https://blog.carusele.com/) - [Resources](https://carusele.com/influencer-marketing-resources/) - [Contact Us](https://carusele.com/contact-us/) # The Carusele blog #### **Subscribe to The Spin!** Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin. [![Who Cares If An Influencer Bought Followers?](https://blog.carusele.com/hs-fs/hubfs/Stock%20images/Happy%20teen%20girls%20having%20good%20fun%20time%20outdoors%20using%20laptop.jpeg?length=420&upsize=true&upscale=true&name=Happy%20teen%20girls%20having%20good%20fun%20time%20outdoors%20using%20laptop.jpeg)](https://blog.carusele.com/who-cares-if-an-influencer-bought-followers) ##### [Who Cares If An Influencer Bought Followers?](https://blog.carusele.com/who-cares-if-an-influencer-bought-followers) Are Fake followers a crisis for the influencer industry? This is clearly a topic on the minds of marketers. Just last week, I held round-table discussions with senior digital marketers from top... January 30, 2019 [![How To Determine Influencer Rates](https://blog.carusele.com/hs-fs/hubfs/Angela%20Kim%20Amazon%201.jpg?length=420&upsize=true&upscale=true&name=Angela%20Kim%20Amazon%201.jpg)](https://blog.carusele.com/how-to-determine-influencer-rates) ##### [How To Determine Influencer Rates](https://blog.carusele.com/how-to-determine-influencer-rates) How to Determine Influencer Rates Ever find the perfect influencer for your campaign and sit there scratching your head thinking, what the heck should I offer to pay this person? Aside from... October 22, 2018 [![Conversational vs Formal Influencer Content: Where Do Marketers Draw the Line?](https://blog.carusele.com/hs-fs/hubfs/adult-alone-beverage-735853.jpg?length=420&upsize=true&upscale=true&name=adult-alone-beverage-735853.jpg)](https://blog.carusele.com/conversational-vs-formal-influencer-content-where-do-marketers-draw-the-line) ##### [Conversational vs Formal Influencer Content: Where Do Marketers Draw the Line?](https://blog.carusele.com/conversational-vs-formal-influencer-content-where-do-marketers-draw-the-line) Here at Carusele, we often find ourselves in between an influencer who wants to do informal, conversational content to really inspire their followers, and a legal team who wants to make sure... September 6, 2018 [![The Key To A Successful Influencer Brief](https://blog.carusele.com/hs-fs/hubfs/background-blank-business-583848-1.jpg?length=420&upsize=true&upscale=true&name=background-blank-business-583848-1.jpg)](https://blog.carusele.com/the-key-to-a-successful-influencer-brief) ##### [The Key To A Successful Influencer Brief](https://blog.carusele.com/the-key-to-a-successful-influencer-brief) A Great Influencer Brief Leads to a Great Influencer Campaign The brand briefing for an influencer is an extremely important asset for every influencer marketing campaign, but are you including... August 30, 2018 [![Social for Seniors: Grandpa May Not Have Instagram, But That’s no Reason to Forego the Influencer Marketing Strategy](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Seniors-on-Social-1-1.png?length=420&upsize=true&upscale=true&name=Seniors-on-Social-1-1.png)](https://blog.carusele.com/targeting-seniors-influencer-strategy) ##### [Social for Seniors: Grandpa May Not Have Instagram, But That’s no Reason to Forego the Influencer Marketing Strategy](https://blog.carusele.com/targeting-seniors-influencer-strategy) You may be missing crucial opportunities if you're not targeting seniors on social media. July 10, 2017 ##### [9 Ways Lifestyle Brands Can Maximize their Influencer Marketing ROI](https://blog.carusele.com/9-ways-lifestyle-brands-can-maximize-influencer-marketing-roi) If you're struggling to prove influencer marketing ROI, these tips can amplify your campaign results. May 22, 2017 ##### [What Makes Influencers Want to Work with Brands?](https://blog.carusele.com/makes-influencers-work-with-brands) We've understood why marketers are working with influencers, but what makes an influencer want to continue to work with brands? About ten years ago, brands started to realize that bloggers and... March 23, 2017 ##### [The Problems Influencers Encounter When Working with Brands](https://blog.carusele.com/problems-influencers-working-with-brands) Carusele influencers open up about some of the struggles they encounter when working with brands. March 7, 2017 [![How Walgreens Worked with Influencers to Drive App Downloads](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Shopper-Marketing-article-for-WAG-Mobile-App-e1488385378780-1.png?length=420&upsize=true&upscale=true&name=Shopper-Marketing-article-for-WAG-Mobile-App-e1488385378780-1.png)](https://blog.carusele.com/walgreens-worked-influencers-drive-app-downloads) ##### [How Walgreens Worked with Influencers to Drive App Downloads](https://blog.carusele.com/walgreens-worked-influencers-drive-app-downloads) By running multiple influencer campaigns a year, Walgreens shares how they were able to drive app downloads and more with influencers. Influencer marketing – it may well be the most talked about... March 1, 2017 ##### [Five Unique Ways to Engage Influencers](https://blog.carusele.com/five-ways-engage-influencers) Erin Ledbetter, VP of Carusele, points out 5 unique ways brands can work with and engage influencers. Capitalizing on the incredible popularity of social media, more and more brands are turning to... February 19, 2017 [1](https://blog.carusele.com/tag/working-with-influencers/page/1) [2](https://blog.carusele.com/tag/working-with-influencers/page/2) [3](https://blog.carusele.com/tag/working-with-influencers/page/3) [4](https://blog.carusele.com/tag/working-with-influencers/page/4) ##### North Carolina 4000 Centregreen Way, Suite 150 Cary, NC 27513 Phone: [919-653-3334](tel:919-653-3334) ##### Michigan 280 Daines Street, #200 Birmingham, MI 48009 Phone: [919-653-2345](tel:919-653-2345) © Copyright 2026 Carusele, LLC. All rights reserved. | [Privacy Policy](https://carusele.com/privacy-policy/) - [a](https://www.pinterest.com/carusele/) - [a](https://twitter.com/carusele) - [a](https://www.facebook.com/pages/Carusele/603583863080956) - [a](https://instagram.com/carusele) - [a](https://www.linkedin.com/company/6399253?trk=tyah&trkInfo=idx%3A1-1-1%2CtarId%3A1425920863298%2Ctas%3Acarusele)