Carusele, a content marketing company focused on content creation, testing and distribution for leading brands, announced today that it has served an estimated 2 billion impressions of native advertising for its clients since launch, according to Jim Tobin, Carusele president.
The company sells packaged content marketing campaigns for brands that include both guaranteed content creation and guaranteed reach.
"Influencer marketing should be about influential content more than influential people," said Jim Tobin, president of Carusele Media. "Our system is designed to efficiently produce large amounts of branded content, let the social web rate the quality of each piece and then syndicate the best performing content. It’s incredibly efficient and effective. We place content everywhere, where it’s found by people with a natural interest."
The company made its formal launch at an announcement in March 2015 in Austin, Texas. Since beginning, the team has worked on over 65 Carusele programs for well-known consumer brands.
“People use search engines less while discovering more on social. So our system helps branded content live all across the web, as content flows across channels seamlessly. Reaching 2 billion impressions in such a short time shows that Carusele has found the right way to get results by focusing on getting the right content out to the right audiences in the right places,” said Carusele co-owner Marcie Brogan.
About Carusele
Carusele, headquartered in the Research Triangle region of North Carolina, was created by Ignite Social Media to utilize a handcrafted network of over 7,500 content producers to create high-quality, shareable, branded content and then actively manages it through organic syndication, paid syndication and aggregation. The result is scaled, targeted audience reach. More at: www.carusele.com.
