--- title: Learning the Language of Emojis description: Aside from the occasional use of a simple smile or wink emoji to ensure the recipient understood messages were meant in good humor, I’ve never been a fan of using emojis to communicate. Honestly, use --- s [![](https://blog.carusele.com/hs-fs/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png?width=504&height=360&name=Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png)](https://carusele.com/) - [Home](https://carusele.com/) - [Our Method](https://carusele.com/influencer-marketing-method/) - [Our Work](https://carusele.com/influencer-marketing-campaigns/) - [Blog](https://blog.carusele.com/) - [Resources](https://carusele.com/influencer-marketing-resources/) - [Contact Us](https://carusele.com/contact-us/) #### **Subscribe to The Spin!** Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin. ## May 19 Learning the Language of Emojis Posted in [Content Marketing](https://blog.carusele.com/tag/content-marketing), [emojis](https://blog.carusele.com/tag/emojis), [engagement](https://blog.carusele.com/tag/engagement), [social media](https://blog.carusele.com/tag/social-media), [social media marketing](https://blog.carusele.com/tag/social-media-marketing) - - - # **In an increasingly mobile world, we're breaking down 3 Reasons Why Marketers Should Learn the Language of Emojis.**   Aside from the occasional use of a simple [![Smile Emoji](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Smile-Emoji-3.png?width=35&height=35&name=Smile-Emoji-3.png)](https://blog.carusele.com/hubfs/Imported_Blog_Media/Smile-Emoji-2.png)  or [![Wink Emoji](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Wink-Emoji-1.png?width=35&height=35&name=Wink-Emoji-1.png)](https://blog.carusele.com/hubfs/Imported_Blog_Media/Wink-Emoji-1.png) to ensure the recipient understood messages were meant in good humor, I’ve never been a fan of using emojis to communicate. Honestly, use of these characters has always seemed pretty stupid to me. I mean really, what the hell are you trying to tell me with that smiling pile of poo?! Maybe you would use it to say something is a piece of S@\*t, but it’s smiling so then does it become a positive thing? I’M SO CONFUSED!!! Unfortunately, there is a big problem with my [![Poop Emoji](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Poop-Emoji-3.png?width=35&height=35&name=Poop-Emoji-3.png)](https://blog.carusele.com/hubfs/Imported_Blog_Media/Poop-Emoji-2.png) attitude about emojis. I now have no choice but to learn the emoji language and here are three reasons why. - [It’s a Global Language](http://www.theguardian.com/technology/2014/aug/31/emoji-became-first-global-language): There has been a shift in the way we communicate. Everything is so very visual and emojis have become a way to overcome the limits of individual native languages to allow everyone worldwide to communicate with a universal language.   - [Emojis Drive Social Engagement](https://blog.bufferapp.com/7-facebook-stats-you-should-know-for-a-more-engaging-page): Like it or not, emojis are now a huge part of social media marketing. Use of emoticons drive 33% more Facebook comments. On Instagram, a social network built around visual content, [emoticons are now 40% of text](http://www.adweek.com/socialtimes/the-secret-language-of-emojis-on-instagram/619835).   - [Emojis + Social Media =](http://www.prdaily.com/socialmedia/Articles/18662.aspx) [![Love Emoji](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Love-Emoji-2.png?width=35&height=35&name=Love-Emoji-2.png)](https://blog.carusele.com/hubfs/Imported_Blog_Media/Love-Emoji-3.png) With the launch of Domino’s Tweet-to-order method, emoticons are making their way into our everyday lives. If you can place a pizza order for delivery with a few simple emoticon Tweets, just imagine the possibilities for the future. So like it or not, emojis must now become a part of my social language. Truth be told, I don’t hate them. A simple emoji from my spouse, a friend or even my boss can make a bad day good again. Even more so, they’ve given me a new challenge – find innovative and meaningful ways to use emoticons in content marketing.   - - - ##### North Carolina 4000 Centregreen Way, Suite 150 Cary, NC 27513 Phone: [919-653-3334](tel:919-653-3334) ##### Michigan 280 Daines Street, #200 Birmingham, MI 48009 Phone: [919-653-2345](tel:919-653-2345) © Copyright 2026 Carusele, LLC. All rights reserved. | [Privacy Policy](https://carusele.com/privacy-policy/) - [a](https://www.pinterest.com/carusele/) - [a](https://twitter.com/carusele) - [a](https://www.facebook.com/pages/Carusele/603583863080956) - [a](https://instagram.com/carusele) - [a](https://www.linkedin.com/company/6399253?trk=tyah&trkInfo=idx%3A1-1-1%2CtarId%3A1425920863298%2Ctas%3Acarusele) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Christian Sullivan", "url" : "https://blog.carusele.com/author/christian-sullivan" }, "datePublished" : "2015-05-19T15:54:03.000Z", "headline" : "Learning the Language of Emojis", "mainEntityOfPage" : { "@id" : "https://blog.carusele.com/learning-language-emojis", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.carusele.com/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png" }, "name" : "Carusele" } } ```