What Will Influencer Marketing Look Like in 2025
The Current State of Influencer Marketing
Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin.
The Current State of Influencer Marketing
In recent years, social media influencers have captured the attention of brands and audiences alike. Their ability to sway consumer behavior and foster brand loyalty has led to lucrative...
DEFINITION: A social media influencer aims to influence followers' opinions, behaviors, and purchasing decisions, while a content creator focuses on producing high-quality, original content within...
At Carusele, we've led the charge for data-driven influencer marketing that prioritizes authentic engagement over vanity metrics. Our latest data provides even more evidence that brands need to stop...
As a leading influencer marketing agency, the team at Carusele is proud to help brands leverage strategic partnerships to drive remarkable results. In a recent interview, our colleagues at Ignite...
You may have heard rumblings in the influencer marketing world about something called “deinfluencing.” What exactly is this trend and should brands using influencer marketing be worried? We'll break...
Our recent conversation explored the growing role of influencers in presidential campaigns and whether their impact will expand in 2024. I had the chance to speak with Susan Flower and Courtney...
Today, most brands know they can’t reach all of their followers with a social media post. The percentages on Facebook are famously below 2%. Instagram and TikTok are a bit better, but the vast...
We have a lot of experience working with beauty brands doing influencer marketing. Over the years, we've seen some trends across the industry, whether you’re a drugstore brand operating at a lower...
Working with influencers can be super helpful for getting your brand out there and beginning to drive business results with this trusted method. But sometimes influencers do stuff that makes their...
4000 Centregreen Way, Suite 150
Cary, NC 27513
Phone: 919-653-3334
280 Daines Street, #200
Birmingham, MI 48009
Phone: 919-653-2345