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We have a lot of experience working with beauty brands doing influencer marketing. Over the years, we've seen some trends across the industry, whether you’re a drugstore brand operating at a lower...
Working with influencers can be super helpful for getting your brand out there and beginning to drive business results with this trusted method. But sometimes influencers do stuff that makes their...
One of the more challenging questions we get asked as an influencer marketing agency is, “Can you measure sales lift at a retail from influencer marketing?”
The power of influencer marketing is undeniable. Collaborating with the right social media influencers can propel your brand's reach, engagement, and sales to new heights.
In recent years, influencer marketing has taken the digital advertising world by storm. Brands collaborate with content creators to promote their products or services, capitalizing on the trust and...
A good client is one that’s hard to find. Today, master the art of being a top-notch client and learn how it impacts both campaign managers and influencers in the marketing realm.
Social influencers have truly altered the dynamic of digital marketing — from TikTok videos to Instagram stories, influencers have become the most effective way of marketing products and services in...
Want to be inspired when scrolling on Instagram? It’s time to inject some serious female empowerment into your feed this Women’s History Month.
The popularity of Instagram Reels has grown rapidly, and it's now becoming an increasingly important part of a brand's marketing strategy. Here are 6 of the hottest Instagram Reels trends we think...
Influencers have a unique platform when it comes to resolutions that can make an impact beyond themselves. If you're an influencer, here are 2023 resolutions that just make sense.