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Influencer Tips: Image is Everything…

These influencer tips may be just the thing to elevate your influencer marketing career.   We all know the old adage that a picture is worth a thousand words and in today’s content-driven marketing,...

Ambassadors of More Than Just Beauty and Fashion

Brands are breaking out and starting partnerships with inspirational ambassadors.   Earlier this month CoverGirl signed Nura Afia as the company’s latest ambassador. An observant Muslim beauty...

These Gender-Bending Influencers are Reshaping the Beauty Industry

The beauty industry is leading change with influencer marketing.  When CoverGirl announced on Instagram and Twitter earlier this month that James Charles, the 17-year-old beauty influencer was the...

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