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The Effectiveness of Influencer Marketing in 2020
How the New Normal Has Impacted Influencer Marketing In the past, brands have struggled to measure influencer marketing ROI which caused many to hesitate to allocate marketing budgets. Things have...
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Pinterest Story Pins Creates New Opportunities for Influencer Marketing
Social media platforms are continuously evolving and creating new features. Some are unique while others seem to be a replication of another platforms success. The latest trend that almost every...
A Day in the Life of a Modern-Day Content Creator
What it's Like to be Content Creator in Today's Climate It’s no secret that whether it's a full-time gig or a side hustle, being a content creator is a great role for someone who is creative and has...
Brands Looped into Another Scam: The Latest Influencer Ploy
Why Influencer Led Loop Giveaways are Bad for Your Brand Influencer loop giveaways continue to evolve into complex schemes to growing followings and generate engagement. This is done by partnering...