--- title: The Carusele Influencer Marketing Blog | Shopper Marketing description: Shopper Marketing | the latest influencer marketing news, from Carusele --- s [![](https://blog.carusele.com/hs-fs/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png?width=504&height=360&name=Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png)](https://carusele.com/) - [Home](https://carusele.com/) - [Our Method](https://carusele.com/influencer-marketing-method/) - [Our Work](https://carusele.com/influencer-marketing-campaigns/) - [Blog](https://blog.carusele.com/) - [Resources](https://carusele.com/influencer-marketing-resources/) - [Contact Us](https://carusele.com/contact-us/) # The Carusele blog #### **Subscribe to The Spin!** Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin. [![Carusele Now Optimizes Influencer Programs in Real Time Based on Live Sales Data](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/adolescent-bag-beautiful-919436-1024x734-1.jpg?length=420&upsize=true&upscale=true&name=adolescent-bag-beautiful-919436-1024x734-1.jpg)](https://blog.carusele.com/conversion-optimized-influencer-programs) ##### [Carusele Now Optimizes Influencer Programs in Real Time Based on Live Sales Data](https://blog.carusele.com/conversion-optimized-influencer-programs) Carusele's conversion optimized influencer programs have proven to drive measurable sales lift from influencer marketing August 7, 2018 [![Carusele Revolutionizes Influencer with Engaged Audience Profiles](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/tom-holmes-580122-unsplash-1024x683-1.jpg?length=420&upsize=true&upscale=true&name=tom-holmes-580122-unsplash-1024x683-1.jpg)](https://blog.carusele.com/influencer-engaged-audience-profiles) ##### [Carusele Revolutionizes Influencer with Engaged Audience Profiles](https://blog.carusele.com/influencer-engaged-audience-profiles) New Engaged Audience Profiles Provide Deeper Insights for Influencer Marketing July 17, 2018 [![How Social Commerce Will Continue to Grow with Influencer Marketing](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/eMarketer-1024x307-1.png?length=420&upsize=true&upscale=true&name=eMarketer-1024x307-1.png)](https://blog.carusele.com/social-commerce-grow-influencer-marketing) ##### [How Social Commerce Will Continue to Grow with Influencer Marketing](https://blog.carusele.com/social-commerce-grow-influencer-marketing) Over the past 11 years, social commerce has grown tremendously. If you're unaware, social commerce is when people discover a product on a social network and then buy it online. July 12, 2018 ##### [Can Pinterest Influencers Help the Network Make a Comeback?](https://blog.carusele.com/pinterest-comeback-influencer-marketing) Could the rise of influencer marketing bring Pinterest back into the fold and help the platform make a comeback? April 12, 2018 ##### [3 Influencer Marketing Watch Outs to Ensure Your Campaigns are On Target](https://blog.carusele.com/3-influencer-marketing-watch-outs) These influencer marketing watch outs are crucial to a successful campaign. July 5, 2017 [![How Walgreens Worked with Influencers to Drive App Downloads](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Shopper-Marketing-article-for-WAG-Mobile-App-e1488385378780-1.png?length=420&upsize=true&upscale=true&name=Shopper-Marketing-article-for-WAG-Mobile-App-e1488385378780-1.png)](https://blog.carusele.com/walgreens-worked-influencers-drive-app-downloads) ##### [How Walgreens Worked with Influencers to Drive App Downloads](https://blog.carusele.com/walgreens-worked-influencers-drive-app-downloads) By running multiple influencer campaigns a year, Walgreens shares how they were able to drive app downloads and more with influencers. Influencer marketing – it may well be the most talked about... March 1, 2017 ##### [Content Strategies for Retail Brands](https://blog.carusele.com/content-strategies-retail-brands) Don't let your content strategies underperform any longer. For many modern retailers, the marketing content they promote often falls short of its full potential. While many content strategies focus... February 7, 2017 ##### [Food & Beverage Brands: 6 Tips to Maximize Your Influencer Marketing](https://blog.carusele.com/6-tips-maximize-your-influencer-marketing) If you want to maximize your influencer marketing strategy, don't stop reading. If you work for a food or beverage brand, you may already know that influencer marketing is a great way to get your... January 16, 2017 ##### [Retailers: 6 Tips to Get the Most from Your Influencer Marketing Campaign](https://blog.carusele.com/6-tips-get-influencer-marketing-campaign) In order to develop an influencer marketing campaign that achieves your objectives, there are a few things to keep in mind. As a retailer, you probably already know that influencer marketing is a... January 8, 2017 ##### [Paying Celebs $187K for a Social Post? That’s Just Stupid!](https://blog.carusele.com/paying-celebs-187k-social-post-thats-just-stupid) Paying celebs means paying a high price for something that might not even reach your audience. When Kim Kardashian West peddles a product, it certainly has the potential to be heard. With more than... September 22, 2016 [1](https://blog.carusele.com/tag/shopper-marketing/page/1) [2](https://blog.carusele.com/tag/shopper-marketing/page/2) ##### North Carolina 4000 Centregreen Way, Suite 150 Cary, NC 27513 Phone: [919-653-3334](tel:919-653-3334) ##### Michigan 280 Daines Street, #200 Birmingham, MI 48009 Phone: [919-653-2345](tel:919-653-2345) © Copyright 2026 Carusele, LLC. All rights reserved. | [Privacy Policy](https://carusele.com/privacy-policy/) - [a](https://www.pinterest.com/carusele/) - [a](https://twitter.com/carusele) - [a](https://www.facebook.com/pages/Carusele/603583863080956) - [a](https://instagram.com/carusele) - [a](https://www.linkedin.com/company/6399253?trk=tyah&trkInfo=idx%3A1-1-1%2CtarId%3A1425920863298%2Ctas%3Acarusele)