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Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin.

The Problems Influencers Encounter When Working with Brands

Carusele influencers open up about some of the struggles they encounter when working with brands.  

Five Unique Ways to Engage Influencers

Erin Ledbetter, VP of Carusele, points out 5 unique ways brands can work with and engage influencers.   Capitalizing on the incredible popularity of social media, more and more brands are turning to...

Influencer Tips: Image is Everything…

These influencer tips may be just the thing to elevate your influencer marketing career.   We all know the old adage that a picture is worth a thousand words and in today’s content-driven marketing,...

Content Strategies for Retail Brands

Don't let your content strategies underperform any longer.   For many modern retailers, the marketing content they promote often falls short of its full potential. While many content strategies focus...

6 Ways Brands Can Win At Social Media Influencer Marketing

Although the practice is rather popular, there are still ways to improve your social media influencer marketing efforts.   Influencer marketing. You keep hearing about it. Maybe you’ve tried it....

The Best Way to Work With Influencers

“What you want Baby, I got it What you need Do you know I got it All I'm askin' Is for a little respect …”

Successful Influencers Share Tips for those Just Starting Out
Successful Influencers Share Tips for those Just Starting Out

If you're trying to become a social media influencer, see what advice our successful influencers want to share.   Influencer marketing has become a powerful strategy for brands who want to reach...

Ambassadors of More Than Just Beauty and Fashion

Brands are breaking out and starting partnerships with inspirational ambassadors.   Earlier this month CoverGirl signed Nura Afia as the company’s latest ambassador. An observant Muslim beauty...

Why Organic Reach is Still Important to Influencer Marketing

Don't dismiss organic reach just yet...   Organic reach is dead—or so many marketing pros think. Some point to Facebook's 2015 algorithm changes, first reported by our own Ignite Social Media, as the...

The Secret to Digital Content Marketing: Most of It Doesn’t Matter

Digital Content marketing is getting a lot of attention these days, but is it working?   Content marketing – it’s a phrase that can make marketing executives twitch just a little bit. Digital content...

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