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We've been talking a lot lately about the growing brand concern over influencers buying fake followers and engagements and, most recently, addressed why brands don't need to be in a panic over fake...
It amazes me how many brands we talk to that are still stuck in the 2008 way of running influencer marketing.
HINT: Those INFLUENCER "Impressions" you're buying probably aren't real Remember the good ol' days of social media marketing? The days when you tried hard to build a following on Facebook so you had...
Are Fake followers a crisis for the influencer industry? This is clearly a topic on the minds of marketers. Just last week, I held round-table discussions with senior digital marketers from top...
We've covered trends in the influencer industry a lot and you may have seen our recent predictions for influencer marketing for 2019. One thing we haven't talked about much though is the growing...
How to Determine Influencer Rates Ever find the perfect influencer for your campaign and sit there scratching your head thinking, what the heck should I offer to pay this person? Aside from...
The best influencer marketing campaigns start with the right strategy Influencer marketing campaigns come in many forms and generally operate on channels neither the influencer nor the marketer...
Apply for Carusele's Marketing Intern job in Raleigh-Durham over here, on our sister company's website.
Curious if you should start investing in influencer live streams? This past week on The Spin, Erin Ledbetter took some time to discuss the risks and rewards brands take when letting influencers go...
Hey students and recent grads! Are you interested in working for 2017’s Small Agency of the Year? Carusele is a cutting edge influencer agency spun out of Ignite Social Media – The Original Social...