Could the rise of influencer marketing bring Pinterest back into the fold and help the platform make a comeback?
Facebook plans to make extreme changes to Facebook Custom Audience Targeting and Audience Insights.
Move over MILLENNIALs: Influencer Marketing and Generation Z
Even when attempting to be, most influencer content on Instagram isn't technically FTC complaint.
There's no need for brands to hold off on influencer marketing campaigns during events like March Madness. Whenever large social events come around, like the Super Bowl or March Madness, many...
Have you thought about what influencers want to tell you, but don't? This article originally appears on Forbes.com, on February 13, 2018.
How many social media influencers do you currently follow? Chances are there’s someone out there you’re following just because you like their advice about being a first-time mom, or you enjoy...
Now's the time to get your influencer ambassador strategy ready for implementation.
Now that influencer marketing budgets are increasing, here's what marketers should expect across the industry.
This simple process is sure to help enhance your influencer selection process. Recently, one of the hot topics around the Carusele office has centered on brand safety and brand association,...