---
title: The Carusele Influencer Marketing Blog | influencer marketing strategy (2)
description: influencer marketing strategy | the latest influencer marketing news, from Carusele (2)
---

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[![](https://blog.carusele.com/hs-fs/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png?width=504&height=360&name=Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png)](https://carusele.com/)

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# The Carusele blog

#### **Subscribe to The Spin!**

Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin.

[![The Ultimate Guide to Influencer Marketing for Alcohol Brands](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Alcohol-Image-1-1.png?length=420&upsize=true&upscale=true&name=Alcohol-Image-1-1.png)](https://blog.carusele.com/influencer-marketing-for-alcohol-brands)

##### [The Ultimate Guide to Influencer Marketing for Alcohol Brands](https://blog.carusele.com/influencer-marketing-for-alcohol-brands)

Influencer marketing has not only grown in popularity but is growing in spend. An industry that was estimated to be worth $2B in 2017 is now expected to reach $10B by the end of this year. As this...

July 9, 2018

[![How The Instagram Mute Button Could Impact Influencer Marketing](https://blog.carusele.com/hs-fs/hubfs/Stock%20images/Female%20student%20asking%20for%20silence%20in%20the%20library.jpeg?length=420&upsize=true&upscale=true&name=Female%20student%20asking%20for%20silence%20in%20the%20library.jpeg)](https://blog.carusele.com/instagram-mute-button-influencer-marketing)

##### [How The Instagram Mute Button Could Impact Influencer Marketing](https://blog.carusele.com/instagram-mute-button-influencer-marketing)

There's been a lot of chatter over the past month about the Instagram Mute button, and now it's finally rolled out to the public.

June 28, 2018

[![What Are The 4 Types of Social Media Influencers?](https://blog.carusele.com/hs-fs/hubfs/Feature%20Images-1.png?length=420&upsize=true&upscale=true&name=Feature%20Images-1.png)](https://blog.carusele.com/5-types-social-media-influencers)

##### [What Are The 4 Types of Social Media Influencers?](https://blog.carusele.com/5-types-social-media-influencers)

An effective influencer marketing campaign can do many things for your brand. After seeing success with campaigns that drive engagements, conversions, and sales, 63% of marketers planned to increase...

June 27, 2018

[![How Do Brands Move Forward Against Influencers with Fake Followers?](https://blog.carusele.com/hs-fs/hubfs/Stock%20images/Binary%20stream%20concept%20background%20with%20female%20eye.jpeg?length=420&upsize=true&upscale=true&name=Binary%20stream%20concept%20background%20with%20female%20eye.jpeg)](https://blog.carusele.com/how-combat-influencers-with-fake-followers)

##### [How Do Brands Move Forward Against Influencers with Fake Followers?](https://blog.carusele.com/how-combat-influencers-with-fake-followers)

The world of influencer marketing continues to stir this week after Unilever made a statement at Cannes proclaiming that they will no longer work with influencers with fake followers. And as the week...

June 21, 2018

[![Influencer Marketing is Under Attack: Six Reasons it Still Works](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/josh-rose-158801-unsplash-1-1024x683-1.jpg?length=420&upsize=true&upscale=true&name=josh-rose-158801-unsplash-1-1024x683-1.jpg)](https://blog.carusele.com/six-benefits-of-influencer-marketing)

##### [Influencer Marketing is Under Attack: Six Reasons it Still Works](https://blog.carusele.com/six-benefits-of-influencer-marketing)

This article originally appeared on Forbes.com, on June 1, 2018

June 4, 2018

##### [4 Ways to Maintain Authentic Influencer Marketing](https://blog.carusele.com/maintain-authentic-influencer-marketing)

As influencer marketing grows in popularity, how do brands maintain authentic influencer marketing programs?

May 31, 2018

[![4 Common Ways to Count Influencer Impressions](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/Carusele-Blog-3-1.png?length=420&upsize=true&upscale=true&name=Carusele-Blog-3-1.png)](https://blog.carusele.com/ways-count-influencer-impressions)

##### [4 Common Ways to Count Influencer Impressions](https://blog.carusele.com/ways-count-influencer-impressions)

how IS your influencer marketing agency counting influencer impressions?

May 24, 2018

##### [Facebook's Branded Content Matching: Why it's Not a Big Deal](https://blog.carusele.com/facebooks-branded-content-matching-tool)

Is Facebook's new influencer search engine, Branded Content Matching, really worth all the buzz?

May 23, 2018

[![Are Virtual Influencers the Future of Influencer Marketing](https://blog.carusele.com/hs-fs/hubfs/Imported_Blog_Media/3-CGI-Inlfuencers-1024x575-1.png?length=420&upsize=true&upscale=true&name=3-CGI-Inlfuencers-1024x575-1.png)](https://blog.carusele.com/virtual-influencers-future-influencer-marketing)

##### [Are Virtual Influencers the Future of Influencer Marketing](https://blog.carusele.com/virtual-influencers-future-influencer-marketing)

Virtual Influencers Are Getting a lot of Buzz right now, but is it worth it?

May 16, 2018

##### [25 Ways to Measure Influencer Marketing ROI](https://blog.carusele.com/25-ways-measure-influencer-marketing-roi)

The struggle to measure influencer marketing ROI

May 15, 2018

<https://blog.carusele.com/tag/influencer-marketing-strategy/page/1> [1](https://blog.carusele.com/tag/influencer-marketing-strategy/page/1) [2](https://blog.carusele.com/tag/influencer-marketing-strategy/page/2) [3](https://blog.carusele.com/tag/influencer-marketing-strategy/page/3) [4](https://blog.carusele.com/tag/influencer-marketing-strategy/page/4) [5](https://blog.carusele.com/tag/influencer-marketing-strategy/page/5) <https://blog.carusele.com/tag/influencer-marketing-strategy/page/3> <https://blog.carusele.com/tag/influencer-marketing-strategy/page/5>

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