The Carusele blog

How to Use Influencers For A Regional Campaign

Over the past year we've seen more and more brands become interested in executing regional influencer marketing campaigns. Both national brands who want to just focus on a specific region or local or...

4 Events in 2018 That Have Helped Evolve the Influencer Marketing Industry

As 2018 winds down, now's a great time to reflect on the past year and look at four major occurrences in the influencer marketing world worth learning from.

33 Questions to Ask Your Influencer Marketing Agency Before Signing a Contract

Does your Influencer Marketing Agency check all the boxes? Influencer Marketing Hub did a study in 2017 that found more than 420 new influencer marketing agencies opened in 2017 alone. While this...

2019 Influencer Marketing Predictions

As we're getting ready to wrap up 2018, I want to share with you some predictions for where we think influencer marketing is going in 2019.

The Secret to Finding Great Influencer Content

There is, in fact, a secret to finding great influencer content... do you know it?

Regardless of Follower Size, Influencer Rates Are Unlikely to Vary

Recently The New York Times wrote an article about the rising popularity of nano-influencers, as opposed to brands using micro-influencers or macro-influencers, and a lot of people in the industry...

Stop Comparing Influencer Campaign Costs Against Paid Media

Brands trying to compare the cost of an influencer campaign to the cost of buying ads themselves on social channels are making a mistake - here's why.

Instagram Purges Fake Accounts, Likes, and Engagements

While most of us were enjoying the Thanksgiving holiday last week, Instagram pulled a major purge of fake followers eliminating tens of thousands of followers from some influencer accounts. However,...

Eight Questions to Consider Before Implementing Work-From-Home Wednesdays

This article was originally appeared on Forbes,on November 8, 2018.

How Much Does an Influencer Marketing Campaign Cost?