Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin.
It's essential that brands make a reasonable effort to ensure influencers are following FTC guidelines. Previously on an episode of The Spin, we discussed the brand's requirement to follow FTC...
thinking of hiring an influencer marketing agency? If so, we have seven insights to help you evaluate that decision.
Could the rise of influencer marketing bring Pinterest back into the fold and help the platform make a comeback?
How will the Instagram API changes impact your marketing efforts?
Facebook plans to make extreme changes to Facebook Custom Audience Targeting and Audience Insights.
Identifying fake followers and fake engagements within influencer content becomes a priority for many marketers.
There's no need for brands to hold off on influencer marketing campaigns during events like March Madness. Whenever large social events come around, like the Super Bowl or March Madness, many...
Have you thought about what influencers want to tell you, but don't? This article originally appears on Forbes.com, on February 13, 2018.
Now's the time to get your influencer ambassador strategy ready for implementation.
Now that influencer marketing budgets are increasing, here's what marketers should expect across the industry.
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