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Changes to Facebook Custom Audience Targeting are Underway
Facebook plans to make extreme changes to Facebook Custom Audience Targeting and Audience Insights.
Carusele Wins 2 Influencer Marketing Honors at 10th Annual Shorty Awards
Carusele, the leading influencer marketing system, announced today that it received two Audience Honor Awards at the 10th annual Shorty Awards for its work on Red Nose Day and Wyndham Vacation...
How to Engage Generation Z with Influencer Marketing
Move over MILLENNIALs: Influencer Marketing and Generation Z
4 Ways You Think You’re FTC Compliant, But Not
Even when attempting to be, most influencer content on Instagram isn't technically FTC complaint.
How to Identify Fake Followers and Engagements on Influencer Content
Identifying fake followers and fake engagements within influencer content becomes a priority for many marketers.
How to Break Through March Madness with Influencer Marketing
There's no need for brands to hold off on influencer marketing campaigns during events like March Madness. Whenever large social events come around, like the Super Bowl or March Madness, many...
5 Things Influencers Want Brands to Understand in 2018
Have you thought about what influencers want to tell you, but don't? This article originally appears on Forbes.com, on February 13, 2018.
Social Media Influencers to Follow in 2018
How many social media influencers do you currently follow? Chances are there’s someone out there you’re following just because you like their advice about being a first-time mom, or you enjoy...
3 Reasons to Consider an Influencer Ambassador Strategy
Now's the time to get your influencer ambassador strategy ready for implementation.
On-Demand Webinar: 6 Common Influencer Marketing Mistakes
These influencer marketing mistakes are ones you'll never want to make. When it comes to influencer marketing, it's no longer a question of if brands are implementing campaigns, but how. The ...