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New Research Suggests Snapchat Isn't Dead
If you remember a couple months ago, the pundits in influencer marketing were all saying Snapchat is dead. Kylie Jenner's infamous Tweet also helped lower the stock price and make Snapchat uncool.
Urban Outfitters Promotes Influencer Halloween Costume
Well it's October which mean Halloween is right around the corner. And to celebrate, Urban Outfitters has decided to promote and sell a costume to be your own influencer.
The 2018 Mystery Trip: Where Are We Going?
Tomorrow is one of the best days of the year! It's our annual Mystery Trip where both of our offices in Raleigh and in Detroit show up at the airport very early in the morning and learn where we're...
The Double Lives of Influencers
You may think you know your influencers, but did you know that many of them are living double lives?
Conversational vs Formal Influencer Content: Where Do Marketers Draw the Line?
Here at Carusele, we often find ourselves in between an influencer who wants to do informal, conversational content to really inspire their followers, and a legal team who wants to make sure...
The Key To A Successful Influencer Brief
A Great Influencer Brief Leads to a Great Influencer Campaign The brand briefing for an influencer is an extremely important asset for every influencer marketing campaign, but are you including...
How Long Should Your Influencer Marketing Campaign Run?
Last week, we took a moment to break down how much time it takes to get an influencer marketing campaign up and running. Now, we're digging into the next phase of the campaign and looking at how long...
Death to Max Potential! Carusele Launches “Trueviews Algorithm” to Demystify Influencer Reach
Trueviews Algorithm Helps Brands Choose Among Different Strategies Carusele, a leading influencer marketing agency, today announced its new “TrueViews Algorithm,” a new methodology for estimating...