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Have you ever considered using the insights from your influencer marketing campaigns to inform and enhance your next ad campaign and creative concept? Well in this post, we're breaking down a few...
This article originally appeared on Forbes.com, on August 7, 2018
There's a new trend coming into the influencer marketing industry that brands and influencers need to be aware of. At Carusele, we're predicting that within the next 12 months, we're going to see new...
Carusele's conversion optimized influencer programs have proven to drive measurable sales lift from influencer marketing
Yes, it's still August and your mind is still set on the summer and your end of the season vacation, but the marketer inside you should already be thinking about the holiday season. Why? Because it's...
It's been six weeks now since Instagram first launched IGTV, their long format platform for video, and many marketers have been interested to learn how it's performing.
Apply for Carusele's Marketing Intern job in Raleigh-Durham over here, on our sister company's website.
There are various types of marketing tactics that one could invest in, banner ads, email campaigns, point-of-sale materials, etc., and unless you have a limited budget, the return on many of these...
Do You Have the Rights to Your Influencer's Sponsored Content? Two more influencers are suing PopSugar for allegedly taking their content without permission and reusing it for monetary gain. While...
There's been a lot of talk in our industry about CGI influencers, also known as virtual influencers, over the last couple weeks. If you've not kept up, these influencers are "social media...