--- title: The Carusele Influencer Marketing Blog (17) description: the latest influencer marketing news, from Carusele (17) --- s [![](https://blog.carusele.com/hs-fs/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png?width=504&height=360&name=Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png)](https://carusele.com/) - [Home](https://carusele.com/) - [Our Method](https://carusele.com/influencer-marketing-method/) - [Our Work](https://carusele.com/influencer-marketing-campaigns/) - [Blog](https://blog.carusele.com/) - [Resources](https://carusele.com/influencer-marketing-resources/) - [Contact Us](https://carusele.com/contact-us/) # The Carusele blog #### **Subscribe to The Spin!** Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin. [![9 Influencer Marketing Metrics to Impress Your C-Suite; Free, On-Demand Masterclass](https://blog.carusele.com/hs-fs/hubfs/9%20INFLUENCER%20MARKETING%20METRICS%20TO%20IMPRESS%20YOUR%20C-SUITE%20(1).png?length=420&upsize=true&upscale=true&name=9%20INFLUENCER%20MARKETING%20METRICS%20TO%20IMPRESS%20YOUR%20C-SUITE%20(1).png)](https://blog.carusele.com/9-influencer-marketing-metrics-to-impress-your-c-suite-free-on-demand-masterclass) ##### [9 Influencer Marketing Metrics to Impress Your C-Suite; Free, On-Demand Masterclass](https://blog.carusele.com/9-influencer-marketing-metrics-to-impress-your-c-suite-free-on-demand-masterclass) Over the past few years, data has consistently shown that the number one issue brand marketers have with influencer marketing is the ability to meaningfully measure success. Instead, everyone keeps... March 13, 2019 [![5 Influencer Marketing Metrics You Aren't Using, But Should Be](https://blog.carusele.com/hs-fs/hubfs/AdobeStock_190345575.jpeg?length=420&upsize=true&upscale=true&name=AdobeStock_190345575.jpeg)](https://blog.carusele.com/5-influencer-marketing-metrics-you-arent-using-but-should-be) ##### [5 Influencer Marketing Metrics You Aren't Using, But Should Be](https://blog.carusele.com/5-influencer-marketing-metrics-you-arent-using-but-should-be) This article originally appeared on Forbes, on March 4, 2019 March 11, 2019 [![5 Recipe Content Creators You Should Follow](https://blog.carusele.com/hs-fs/hubfs/Carusele%20Showcase%20Template.png?length=420&upsize=true&upscale=true&name=Carusele%20Showcase%20Template.png)](https://blog.carusele.com/5-recipe-content-creators-you-should-follow) ##### [5 Recipe Content Creators You Should Follow](https://blog.carusele.com/5-recipe-content-creators-you-should-follow) We’re always looking out for content creators that not only create gorgeous content but are able to craft a recipe that drives engagement. Through our work with a variety of food, retail and CPG... March 6, 2019 [![Why Influencer Reach is Irrelevant](https://blog.carusele.com/hs-fs/hubfs/Lauren%20Stewart%20-%20SpokeHub%20-%201.jpg?length=420&upsize=true&upscale=true&name=Lauren%20Stewart%20-%20SpokeHub%20-%201.jpg)](https://blog.carusele.com/why-influencer-reach-is-irrelevant) ##### [Why Influencer Reach is Irrelevant](https://blog.carusele.com/why-influencer-reach-is-irrelevant) On our very first episode of The Spin, we talked about how reach does NOT equal influence. Over a year later, this still proves to be true, yet brands continue to ask for "influencers with really... March 5, 2019 [![3 Influencer Examples Driving Real Business Results](https://blog.carusele.com/hs-fs/hubfs/Friday%20We're%20In%20Love%20-%202.png?length=420&upsize=true&upscale=true&name=Friday%20We're%20In%20Love%20-%202.png)](https://blog.carusele.com/influencer-marketing-examples-driving-real-business-results) ##### [3 Influencer Examples Driving Real Business Results](https://blog.carusele.com/influencer-marketing-examples-driving-real-business-results) Has your agency or in-house team told you that influencer marketing is "top of the funnel" and really can't be expected to drive business results? If so, it's likely that they are using outdated... March 4, 2019 [![5 Reasons to Build a Campaign Around Micro Influencers](https://blog.carusele.com/hs-fs/hubfs/2-23.png?length=420&upsize=true&upscale=true&name=2-23.png)](https://blog.carusele.com/5-reasons-to-build-a-campaign-around-micro-influencers) ##### [5 Reasons to Build a Campaign Around Micro Influencers](https://blog.carusele.com/5-reasons-to-build-a-campaign-around-micro-influencers) Why Micro Influencers are the Best Type of Influencers Over the past year, we've frequently been asked about the different types of influencers out there and which type can provide maximum success... February 28, 2019 [![Five Mommy Influencers You Should Be Following](https://blog.carusele.com/hs-fs/hubfs/3.png?length=420&upsize=true&upscale=true&name=3.png)](https://blog.carusele.com/five-mommy-influencers-you-should-be-following) ##### [Five Mommy Influencers You Should Be Following](https://blog.carusele.com/five-mommy-influencers-you-should-be-following) At Carusele, we work with hundreds of influencers across a wide variety of categories and we’re always adding talented creators to our rosters. When we work with a brand, we never do opt-in... February 27, 2019 [![3 Ways to Ensure Your Influencer Campaigns Reach a Real, Targeted Audience](https://blog.carusele.com/hs-fs/hubfs/Copy%20of%20Carusele%20Showcase%20Template.png?length=420&upsize=true&upscale=true&name=Copy%20of%20Carusele%20Showcase%20Template.png)](https://blog.carusele.com/3-ways-to-ensure-your-influencer-campaigns-reach-a-real-targeted-audience) ##### [3 Ways to Ensure Your Influencer Campaigns Reach a Real, Targeted Audience](https://blog.carusele.com/3-ways-to-ensure-your-influencer-campaigns-reach-a-real-targeted-audience) We've been talking a lot lately about the growing brand concern over influencers buying fake followers and engagements and, most recently, addressed why brands don't need to be in a panic over fake... February 27, 2019 [![Carusele Releases Calculator to Allow Brands to Estimate True Views from Their Own Influencer Marketing Campaigns](https://blog.carusele.com/hs-fs/hubfs/AdobeStock_119150679.jpeg?length=420&upsize=true&upscale=true&name=AdobeStock_119150679.jpeg)](https://blog.carusele.com/carusele-releases-calculator-to-allow-brands-to-estimate-true-views-from-their-own-influencer-marketing-campaigns) ##### [Carusele Releases Calculator to Allow Brands to Estimate True Views from Their Own Influencer Marketing Campaigns](https://blog.carusele.com/carusele-releases-calculator-to-allow-brands-to-estimate-true-views-from-their-own-influencer-marketing-campaigns) Tool Designed to Lift Veil from “Max Potential” Campaigns Carusele, a leading influencer marketing agency, today announced the release of a new free tool designed to let anyone calculate the likely... February 27, 2019 [![How to Amplify Influencer Content with Paid Media](https://blog.carusele.com/hs-fs/hubfs/Copy%20of%20Copy%20of%20Carusele%20Showcase%20Template.png?length=420&upsize=true&upscale=true&name=Copy%20of%20Copy%20of%20Carusele%20Showcase%20Template.png)](https://blog.carusele.com/how-to-amplify-influencer-content-with-paid-media) ##### [How to Amplify Influencer Content with Paid Media](https://blog.carusele.com/how-to-amplify-influencer-content-with-paid-media) It amazes me how many brands we talk to that are still stuck in the 2008 way of running influencer marketing. February 26, 2019 [1](https://blog.carusele.com/page/1) [...](https://blog.carusele.com/page/12) [15](https://blog.carusele.com/page/15) [16](https://blog.carusele.com/page/16) [17](https://blog.carusele.com/page/17) [18](https://blog.carusele.com/page/18) [19](https://blog.carusele.com/page/19) [...](https://blog.carusele.com/page/22) [37](https://blog.carusele.com/page/37) ##### North Carolina 4000 Centregreen Way, Suite 150 Cary, NC 27513 Phone: [919-653-3334](tel:919-653-3334) ##### Michigan 280 Daines Street, #200 Birmingham, MI 48009 Phone: [919-653-2345](tel:919-653-2345) © Copyright 2026 Carusele, LLC. All rights reserved. | [Privacy Policy](https://carusele.com/privacy-policy/) - [a](https://www.pinterest.com/carusele/) - [a](https://twitter.com/carusele) - [a](https://www.facebook.com/pages/Carusele/603583863080956) - [a](https://instagram.com/carusele) - [a](https://www.linkedin.com/company/6399253?trk=tyah&trkInfo=idx%3A1-1-1%2CtarId%3A1425920863298%2Ctas%3Acarusele)