Do Fake Followers Really Matter?
I have a rather provocative question for you to consider if you're in influencer marketing - Do fake followers even matter?
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I have a rather provocative question for you to consider if you're in influencer marketing - Do fake followers even matter?
Driving eCommerce Sale with Influencer Marketing Doesn't Have to Be Rocket Science Today we're sharing the story of how a small, not well-known brand accomplished their business objectives through ...
Over the past year we've seen more and more brands become interested in executing regional influencer marketing campaigns. Both national brands who want to just focus on a specific region or local or...
We've covered trends in the influencer industry a lot and you may have seen our recent predictions for influencer marketing for 2019. One thing we haven't talked about much though is the growing...
It is no secret that influencer marketing is rapidly evolving and brands are looking for ways to engage influencers in a personal experience so they will create authentic, high-quality content and...
As 2018 winds down, now's a great time to reflect on the past year and look at four major occurrences in the influencer marketing world worth learning from.
Does your Influencer Marketing Agency check all the boxes? Influencer Marketing Hub did a study in 2017 that found more than 420 new influencer marketing agencies opened in 2017 alone. While this...
As we're getting ready to wrap up 2018, I want to share with you some predictions for where we think influencer marketing is going in 2019.
There is, in fact, a secret to finding great influencer content... do you know it?
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