--- title: The Carusele Influencer Marketing Blog (13) description: the latest influencer marketing news, from Carusele (13) --- s [![](https://blog.carusele.com/hs-fs/hubfs/Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png?width=504&height=360&name=Carusele%20logo%20%C2%AE%20logo%20Color%20(2)-1.png)](https://carusele.com/) - [Home](https://carusele.com/) - [Our Method](https://carusele.com/influencer-marketing-method/) - [Our Work](https://carusele.com/influencer-marketing-campaigns/) - [Blog](https://blog.carusele.com/) - [Resources](https://carusele.com/influencer-marketing-resources/) - [Contact Us](https://carusele.com/contact-us/) # The Carusele blog #### **Subscribe to The Spin!** Stay up-to-date on the latest news and trends in the influencer marketing space with our bi-weekly newsletter, The Spin. [![Evaluating Influencer Performance: 5 Things to Consider](https://blog.carusele.com/hs-fs/hubfs/%23MascaraDay%20-%20Kimberly%20Kong%20-%20Hi%20Res%20Images%205.png?length=420&upsize=true&upscale=true&name=%23MascaraDay%20-%20Kimberly%20Kong%20-%20Hi%20Res%20Images%205.png)](https://blog.carusele.com/evaluating-an-influencers-performance) ##### [Evaluating Influencer Performance: 5 Things to Consider](https://blog.carusele.com/evaluating-an-influencers-performance) Unlike typical marketing campaigns, influencer marketing adds an additional level of complexity; the influencer. Get it right, and you have a highly efficient marketing campaign. Get it wrong, and it... July 22, 2019 [![3 Questions CEOs Should Be Asking Their Influencer Marketing Teams](https://blog.carusele.com/hs-fs/hubfs/Carusele%20Influencer%20Marketing%20-%20Diary%20of%20a%20Debutante%20for%20Jared%20the%20Galleria-1.png?length=420&upsize=true&upscale=true&name=Carusele%20Influencer%20Marketing%20-%20Diary%20of%20a%20Debutante%20for%20Jared%20the%20Galleria-1.png)](https://blog.carusele.com/3-questions-ceos-should-be-asking-their-influencer-marketing-teams) ##### [3 Questions CEOs Should Be Asking Their Influencer Marketing Teams](https://blog.carusele.com/3-questions-ceos-should-be-asking-their-influencer-marketing-teams) What Your CEO Needs to Know About Your Influencer Marketing Efforts Influencer marketing, and many other digital media channels, might feel a little intimidating for a CEO who's more experienced in... July 17, 2019 [![How to Measure the ROI of An Influencer Campaign](https://blog.carusele.com/hs-fs/hubfs/Carusele%20Influencer%20Marketing%20-%20Sunny%20Circle%20Studio%20at%20Bed%20Bath%20and%20Beyond-1.png?length=420&upsize=true&upscale=true&name=Carusele%20Influencer%20Marketing%20-%20Sunny%20Circle%20Studio%20at%20Bed%20Bath%20and%20Beyond-1.png)](https://blog.carusele.com/how-to-measure-the-roi-of-an-influencer-campaign) ##### [How to Measure the ROI of An Influencer Campaign](https://blog.carusele.com/how-to-measure-the-roi-of-an-influencer-campaign) The Key to Measuring the ROI of an Influencer CAMPAIGN By nature, influencer marketing is built on channels and technology we don't own. We operate on borrowed platforms and, as a result, even the... July 15, 2019 [![The Ultimate Checklist for Vetting Influencer Partners](https://blog.carusele.com/hs-fs/hubfs/glenn-carstens-peters-RLw-UC03Gwc-unsplash.jpg?length=420&upsize=true&upscale=true&name=glenn-carstens-peters-RLw-UC03Gwc-unsplash.jpg)](https://blog.carusele.com/the-ultimate-checklist-for-vetting-influencer-partners) ##### [The Ultimate Checklist for Vetting Influencer Partners](https://blog.carusele.com/the-ultimate-checklist-for-vetting-influencer-partners) Vetting Influencers for Marketing Programs isn't Easy Whether you're manually digging through social media channels, using a tool, or partnering with an agency, identifying the right influencers to... July 11, 2019 [![UPDATE: Why Influencers Are Increasingly Walking Away From Managers](https://blog.carusele.com/hs-fs/hubfs/Elise%20Armitage%20image%201.jpg?length=420&upsize=true&upscale=true&name=Elise%20Armitage%20image%201.jpg)](https://blog.carusele.com/update-why-influencers-are-increasingly-walking-away-from-managers) ##### [UPDATE: Why Influencers Are Increasingly Walking Away From Managers](https://blog.carusele.com/update-why-influencers-are-increasingly-walking-away-from-managers) Over the last couple of years, more and more influencers have hired managers to handle the business side of influencer marketing, but now influencers are starting to understand why it's a bad idea... July 9, 2019 [![4 Reasons Brands Should Care About Fashion Ambitionist’s Viral Instagram Proposal](https://blog.carusele.com/hs-fs/hubfs/MF%20Bride%20image.png?length=420&upsize=true&upscale=true&name=MF%20Bride%20image.png)](https://blog.carusele.com/4-reasons-fashion-ambitionists-viral-instagram-proposal) ##### [4 Reasons Brands Should Care About Fashion Ambitionist’s Viral Instagram Proposal](https://blog.carusele.com/4-reasons-fashion-ambitionists-viral-instagram-proposal) Influencer Marketing is Under Scrutiny Again Because of One Influencer When fashion influencer Marissa Fuchs’s marriage proposal started to play out across Instagram on her @fashionambitionist... July 8, 2019 [![Instagram Stories Tips and Tricks for Influencer Marketing](https://blog.carusele.com/hs-fs/hubfs/IGStory.png?length=420&upsize=true&upscale=true&name=IGStory.png)](https://blog.carusele.com/instagram-stories-tips-for-influencer-marketing) ##### [Instagram Stories Tips and Tricks for Influencer Marketing](https://blog.carusele.com/instagram-stories-tips-for-influencer-marketing) Instagram is a special channel in the influencer world. It’s a magical place where people share their most beautiful, inspirational and aspirational images and videos. Within each carefully curated... June 25, 2019 [![Best Practices for Using Branded Hashtags](https://blog.carusele.com/hs-fs/hubfs/Picture1.jpg?length=420&upsize=true&upscale=true&name=Picture1.jpg)](https://blog.carusele.com/best-practices-for-using-branded-hashtags) ##### [Best Practices for Using Branded Hashtags](https://blog.carusele.com/best-practices-for-using-branded-hashtags) What are Branded Hashtags? Branded hashtags are hashtags that are brand specific that help people following a conversation thread to know what someone is talking about in shorthand notation. Brands... June 19, 2019 [![Should Brands Create Products With Influencers?](https://blog.carusele.com/hs-fs/hubfs/jaclyn.png?length=420&upsize=true&upscale=true&name=jaclyn.png)](https://blog.carusele.com/should-brands-create-products-with-influencers) ##### [Should Brands Create Products With Influencers?](https://blog.carusele.com/should-brands-create-products-with-influencers) Over the last couple of months, Carusele has been approached a number of times by brands who were considering the possibility of partnering with influencers to create and promote their own products.... June 12, 2019 [![Three Areas of Influencer Marketing Brand Lawyers Struggle With](https://blog.carusele.com/hs-fs/hubfs/adult-brainstorming-briefing-1157859.jpg?length=420&upsize=true&upscale=true&name=adult-brainstorming-briefing-1157859.jpg)](https://blog.carusele.com/three-areas-of-influencer-marketing-brand-lawyers-struggle-with) ##### [Three Areas of Influencer Marketing Brand Lawyers Struggle With](https://blog.carusele.com/three-areas-of-influencer-marketing-brand-lawyers-struggle-with) This article originally appeared onForbes, on May 29, 2019 June 4, 2019 [1](https://blog.carusele.com/page/1) [...](https://blog.carusele.com/page/8) [11](https://blog.carusele.com/page/11) [12](https://blog.carusele.com/page/12) [13](https://blog.carusele.com/page/13) [14](https://blog.carusele.com/page/14) [15](https://blog.carusele.com/page/15) [...](https://blog.carusele.com/page/18) [37](https://blog.carusele.com/page/37) ##### North Carolina 4000 Centregreen Way, Suite 150 Cary, NC 27513 Phone: [919-653-3334](tel:919-653-3334) ##### Michigan 280 Daines Street, #200 Birmingham, MI 48009 Phone: [919-653-2345](tel:919-653-2345) © Copyright 2026 Carusele, LLC. 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