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'Tis the Season to Start Locking in Your Holiday Influencers
'Tis the Season to Start Locking in Your Holiday Influencers

Yes, it's still August and your mind is still set on the summer and your end of the season vacation, but the marketer inside you should already be thinking about the holiday season. Why? Because...

Six Weeks Later, Has Instagram's IGTV Been Successful?
Six Weeks Later, Has Instagram's IGTV Been Successful?

It's been six weeks now since Instagram first launched IGTV, their long format platform for video, and many marketers have been interested to learn how it's performing.

Marketing Internship - Raleigh, NC
Marketing Internship - Raleigh, NC

Apply for Carusele's Marketing Intern job in Raleigh-Durham over here, on our sister company's website.

5 Long-Term Benefits of Influencer Marketing
5 Long-Term Benefits of Influencer Marketing

There are various types of marketing tactics that one could invest in, banner ads, email campaigns, point-of-sale materials, etc., and unless you have a limited budget, the return on many of these...

Who Actually Owns Sponsored Influencer Content?
Who Actually Owns Sponsored Influencer Content?

Two more influencers are suing PopSugar for allegedly taking their content without permission and reusing it for monetary gain. While this is not the first time the media and technology company...

CGI Influencers: Why They're NOT the Future of Influencer Marketing
CGI Influencers: Why They're NOT the Future of Influencer Marketing

There's been a lot of talk in our industry about CGI influencers, also known as virtual influencers, over the last couple weeks. If you've not kept up, these influencers are "social media...

Carusele Revolutionizes Influencer with Engaged Audience Profiles
Carusele Revolutionizes Influencer with Engaged Audience Profiles

New Engaged Audience Profiles Provide Deeper Insights for Influencer Marketing  

5 Influencer Marketing Examples that Prove ROI
5 Influencer Marketing Examples that Prove ROI

It’s no surprise that the influencer marketing industry is continuing to grow and evolve. However, what is surprising is the number of marketers that are still struggling to properly measure their...

How Social Commerce Will Continue to Grow with Influencer Marketing
How Social Commerce Will Continue to Grow with Influencer Marketing

Over the past 11 years, social commerce has grown tremendously. If you're unaware, social commerce is when people discover a product on a social network and then buy it online.

The Ultimate Guide to Influencer Marketing for Alcohol Brands
The Ultimate Guide to Influencer Marketing for Alcohol Brands

Influencer marketing has not only growing in popularity but is growing in spend. An industry that was estimated to be worth $2B in 2017 is now expected to reach $10B by the year 2020. As this...