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5 Long-Term Benefits of Influencer Marketing
5 Long-Term Benefits of Influencer Marketing

There are various types of marketing tactics that one could invest in, banner ads, email campaigns, point-of-sale materials, etc., and unless you have a limited budget, the return on many of these...

Who Actually Owns Sponsored Influencer Content?
Who Actually Owns Sponsored Influencer Content?

Two more influencers are suing PopSugar for allegedly taking their content without permission and reusing it for monetary gain. While this is not the first time the media and technology company...

CGI Influencers: Why They're NOT the Future of Influencer Marketing
CGI Influencers: Why They're NOT the Future of Influencer Marketing

There's been a lot of talk in our industry about CGI influencers, also known as virtual influencers, over the last couple weeks. If you've not kept up, these influencers are "social media...

Carusele Revolutionizes Influencer with Engaged Audience Profiles
Carusele Revolutionizes Influencer with Engaged Audience Profiles

New Engaged Audience Profiles Provide Deeper Insights for Influencer Marketing  

5 Influencer Marketing Examples that Prove ROI
5 Influencer Marketing Examples that Prove ROI

It’s no surprise that the influencer marketing industry is continuing to grow and evolve. However, what is surprising is the number of marketers that are still struggling to properly measure their...

How Social Commerce Will Continue to Grow with Influencer Marketing
How Social Commerce Will Continue to Grow with Influencer Marketing

Over the past 11 years, social commerce has grown tremendously. If you're unaware, social commerce is when people discover a product on a social network and then buy it online.

The Ultimate Guide to Influencer Marketing for Alcohol Brands
The Ultimate Guide to Influencer Marketing for Alcohol Brands

Influencer marketing has not only growing in popularity but is growing in spend. An industry that was estimated to be worth $2B in 2017 is now expected to reach $10B by the year 2020. As this...

Why Brands Are Ditching Social-Celebrities for Micro-Influencers
Why Brands Are Ditching Social-Celebrities for Micro-Influencers

The winds are changing again for thehttps://carusele.com/what-is-influencer-marketing-carusele/ https://carusele.com/what-is-influencer-marketing-carusele/ industry as Unilever, Samsung, eBay, and...

How The Instagram Mute Button Could Impact Influencer Marketing
How The Instagram Mute Button Could Impact Influencer Marketing

There's been a lot of chatter over the past month about the Instagram Mute button, and now it's finally rolled out to the public.

What Are The 5 Types of Social Media Influencers?
What Are The 5 Types of Social Media Influencers?

An effective influencer marketing campaign can do many things for your brand. After seeing success with campaigns that drive engagements, conversions, and sales, 39% of marketers planned to...