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I hear this so often on calls with prospects. And I admire marketers who want to drive real business results with influencer marketing or any other tactic. After all, why would we invest in marketing...
Our day job here at Carusele includes hiring influencers for some of the best-known brands in the world, and most of whom we deal with are professionals who produce excellent content and pay close...
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2020 is predicted to be a huge year for influencer marketing, with 60% of marketers planning to increase their influencer budgets. Still, that doesn't mean there aren't lingering problems and...
What Is TikTok's Shelf Life, Considering Vine Withered And Died? TikTok, the entertaining short-form video app, grew massively last year and is well-positioned for a strong 2020. But it's hard not to...
This guest post was written by NG Gordon of DearMishuDad Social media influencers have dreams — many beautiful (for them) dreams. Something like “what will you do when grow up” kind of dreams, and...
Choosing the Right Influencer Marketing Agency Isn't Easy As interest in influencer marketing hassoaredover the last several years, so has the number of agencies that promise to help brands get it...
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New system allows clients to see the quality of a given influencers' audience based on real-time data insights Today we're proud to announce the release of our enhanced rating system that provides...
How the Latest FTC Influencer Guidelines Impact Brands The FTC released a new disclosures guide for influencers. While the intent behind the FTC's rule on disclosures remains the same -- influencers...
Finalize your 2020 strategy armed with these influencer marketing stats We're two months away from entering the new year, but have you finalized your 2020 influencer marketing plan? Whether you're...
Brands that have issues with influencer marketing may have themselves to blame This article was originally published on Forbes on October 14, 2019