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4 Reasons Brands Should Care About Fashion Ambitionist’s Viral Instagram Proposal
4 Reasons Brands Should Care About Fashion Ambitionist’s Viral Instagram Proposal

Influencer Marketing is Under Scrutiny Again Because of One Influencer When fashion influencer Marissa Fuchs’s marriage proposal started to play out across Instagram on her @fashionambitionist...

Instagram Stories Tips and Tricks for Influencer Marketing
Instagram Stories Tips and Tricks for Influencer Marketing

Instagram is a special channel in the influencer world. It’s a magical place where people share their most beautiful, inspirational and aspirational images and videos. Within each carefully curated...

Best Practices for Using Branded Hashtags
Best Practices for Using Branded Hashtags

What are Branded Hashtags? Branded hashtags are hashtags that are brand specific that help people following a conversation thread to know what someone is talking about in shorthand notation. Brands...

Should Brands Create Products With Influencers?
Should Brands Create Products With Influencers?

Over the last couple of months, Carusele has been approached a number of times by brands who were considering the possibility of partnering with influencers to create and promote their own products....

Three Areas of Influencer Marketing Brand Lawyers Struggle With
Three Areas of Influencer Marketing Brand Lawyers Struggle With

This article originally appeared onForbes, on May 29, 2019

What Is An Influencer?
What Is An Influencer?

How Do You Define the Term Influencer? Influencers are typically people with a large social following who are hired by brands to endorse their products or services, almost like a product placement on...

Why You Need to Stop Boosting Your Influencer Content
Why You Need to Stop Boosting Your Influencer Content

Boosting Influencer Marketing Content

Is Your Brand Reputation at Risk Because of Your Influencer Partnerships?
Is Your Brand Reputation at Risk Because of Your Influencer Partnerships?

This past week, numerous YouTubers have been called out in the news for different issues, which led me to this about brand reputation and influencer marketing.

Will Big Changes to Instagram Negatively Impact The User Experience?
Will Big Changes to Instagram Negatively Impact The User Experience?

Last week Facebook hosted its annual F8 conference, which is typically accompanied by major announcements for the developers and entrepreneurs in attendance, and this year was no different. Even...

Elements of a Good Influencer Contract
Elements of a Good Influencer Contract

Influencer Contracts Can Be Complicated - Here's What You Need to Know It's common knowledge that brands need to define their relationship with influencer partners and to do that, most will engage a...